Phase 1: Preparation and Community Building (Pre-February 2025).
• Design and Community Engagement
• Create unique Bowler Hat NFTs with cultural and surrealist significance.
• Establish presence across Twitter, Instagram, Facebook, and Discord.
• Launch blog for updates and educational content.
• Finalize Art and Utility
• Complete digital art designs and define NFT utilities (e.g access to TFCo and Butler App).
• Collaborate with influencers
• Finalize smart contracts and complete legal registrations.
• Pre-Launch Campaign
• Showcase previews with engaging content and host AMA sessions for interaction.
• Offer limited pre-sale access for early supporters.
Phase 2: Launch and Early Development (February – July 2025)
• February 2025: Official Launch
• Release Arry’s NFT Collection on a selected marketplace.
• Host a virtual launch event with live showcases and influencer discussions.
• Allocate initial 1000 NFTs: 500 for Founding Fellows, 350 for Twitter, 150 for Instagram influencers.
• March–April 2025: Feedback and Expansion
• Collect community feedback through surveys and polls.
• Release two new NFT collections:
• March: 1001 Collection pre-sale.
• April: 1999 Surrealist Collection.
• May – July 2025: Enhanced Utility Rollouts
• Develop 8000 AI-based NFTs and begin exploring Metaverse integrations for virtual galleries.
• Roll out Phase 1 of the Butler App (Westminster): Personalized lifestyle services for members.
• Host interactive events and collaborations with other NFT projects.
Phase 3: Advanced Growth and Utility Expansion (August 2025 – January 2026)
• August 2025: Community Engagement
• Launch Third NFT Collection (8000 units) for sale.
• Gather insights from community behavior and engagement to refine future strategies.
• September 2025: Butler App – Phase 2 (Eaton)
• Introduce Privy Events through the app, offering exclusive meet-ups and experiences.
• October 2025: Gentleman’s Algorithm Development
• Develop the GQOL (Gentleman’s Quality of Life) algorithm to reward reputation and gentlemanliness.
• November 2025 – January 2026: Social Events and Key Features
• Promote Arry’s NFTs during high-profile English Social Season events.
• Release Phase 3 of the Butler App (Oxford), including Keys to London games.
• Organize league-based games and social events for members.
Phase 4: Legacy and Physical Expansion (February – April 2026)
• February 2026: Physical Location Launch
• Open a Gentleman Frat House in London for meet-ups and exclusive events.
• March 2026: Lifestyle Concierge Service
• Launch a premium lifestyle concierge service tailored for members.
• April 2026: Sustained Community Engagement
• Foster camaraderie through physical and virtual events, promoting bonhomie and fraternity.
• Plan future expansions to global chapters and long-term innovations.